Matomo — Web Analytics (Open Source)

Matomo is an open-source Web Analytics solution from Matomo. Compare it against 2 other Web Analytics tools on FreeSoftwareX — by features, licensing and price — and request a quote or demo free in 2026.

What is Matomo?

Matomo is open source — its source code is publicly available and free to use, modify and self-host, usually with an active community and no licensing fees. It is categorised under Web Analytics and published by Matomo. Buyers typically evaluate Matomo when they need a dependable Web Analytics option and want to weigh the trade-offs between free, open-source and paid tools before committing.

Matomo alternatives

If Matomo isn't the right fit, compare these Web Analytics alternatives side by side:

Google AnalyticsPlausible Analytics

Frequently asked questions

Is Matomo free?
Yes. Matomo is open source and free to use, with no purchase cost for the core product.
What are the best Matomo alternatives?
Popular Web Analytics alternatives to Matomo include Google Analytics, Plausible Analytics. See the full list of Web Analytics on FreeSoftwareX.
What type of software is Matomo?
Matomo is an open-source Web Analytics tool developed by Matomo.

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